Website Translation and Global Business!

Developments in global communication and the advantages of the internet have resulted in language being one of the only real barriers remaining in international business possibilities. Website translation services are at the forefront of breaking through this barrier and creating a business world with no borders. Since 2004, nearly 50% of all online business transactions were completed in a different language to English. Automatic translation tools are almost useless for this purpose as the accuracy cannot be guaranteed or monitored. This is why a reliable and professional translation service is pivotal to ensuring the upkeep of your company’s reputation and the positive outcome of your business ventures.

Despite the current unstable financial climate in many countries, some economies around the world are continuing to thrive and grow. Particularly, parts of South America, the Middle East and Russia are seeing a burst in business activity that is bringing international investment into these countries. China has also long been a major player in global business and is the second largest economy in the world behind the United States. Over the past 30 years, China has increasingly invited trade from overseas businesses and this is an opportunity that many in the west have taken keen advantage of. Translation professionals operating in China had a 46.09% increase in their income in 2012, a figure that is sure to continue growing.

When the decision is made to enter a foreign market there are many things to consider. Making your company’s website understandable to the country in which you intend to expand is of the utmost importance. In a survey conducted by commonsenseadvisory.com, 72.4% of consumers stated that they would be more likely to buy a product if the accompanying information was in their own language. Additionally, 56.2% of consumers went on to say that being able to obtain information in their native language was more important than the price of the product. Faced with these statistics it is shocking to observe that out of the top 1,000 global websites, 433 are presented in just one language, making no attempt at all to provide translation for potential global visitors.

Approximately 33% of internet users don’t speak English as a first language, so the importance of having your site translated into the many alternatives is immediately evident. It is predicted that employment levels for translators and interpreters will increase by 42% between the years 2010 and 2012, demonstrating the rapidly growing necessity of such acute skills.

The localization of website content has to be approached in a wholly pragmatic way in order to guarantee the best results and highest returns for your company. Not only does the content have to be translated to precisely depict the original material, but the cultural differences have to be taken into account. A professional translator will be sensitive to these differences and maintain such accuracy that it will appear as though the translation version is the original written text. Being completely aware of the culture within the target country is essential to providing a perfect translation.

The semantics of languages are subject to constant evolution, therefore when it comes to achieving perfect website translation, a culturally aware linguistic professional is the only viable choice of person to be entrusted with this task. Translation technology is rapidly developing and the capabilities of such programmes are more impressive than ever. But when it comes to your business, it goes without saying that you want a highly qualified and extremely experienced professional to be responsible for your website translation. There are some aspects of language that a machine can’t always be guaranteed to comprehend so a human translator is necessitated to ensure the meaning of content is not confused.

With the many global economies that are expanding at a an exciting rate, it is foolish to presume that marketing your company solely in English will be enough to sustain your companies presence and growth. Website translation services readily exist with uncapped capabilities of promoting businesses around the world, creating and encouraging the possibilities that a truly global market has to offer.

Open Economy Necessitates the Need for Global Business Management

With the ever changing global business environment dictating the way businesses are conducted today, managers need to consider the global environment when taking important decisions and making plans. Most of the countries follow open economy because the world has become a global village in itself. The expanding open economy demand better management and dealing in macroeconomic phenomena like exchange rates, balance of trade, tariffs, subsidies, and import quotas.

Understanding the global business needs is important so as to flourish better trade relationships. Proper understanding and better ties are required so as to understand the changes taking place in the world economy. One need to know that business is always conducted within a global framework, so there are always some key areas to focus in order to yield better results. Professionals with an exposure to global business can better understand government expenditure in importing and exporting goods & services from other countries. Also, they can develop better strategies to increase foreign investment and tourism opportunities.

With shortage of skilled global business management professionals, some of the well developed countries like Singapore and France are struggling to take full advantage of global portfolio capital flows. This calls for hiring experienced professionals with suitable executive education in the field global business management so as to meet the demand of global companies in time. The executive MBA’s are designed in a way to enable professionals to share and work on decision-making techniques with a group of peers. Right knowledge is imparted which is needed to work cross functionally within an organization and become more skilled in the basics of global business management. Following are some key areas where these courses are designed to work on:

  • International marketing.
  • International supply chain management.
  • International finance.
  • Strategic management.
  • Cross-cultural communications skills.
  • And many more.

These are core areas one need to work on with practical tools so as to develop insights into business specifics and stay abreast with the latest developments in the business world. The demands for managers with expertise in these areas are increasing. It has become important for the executives to upgrade their knowledge with time because the business environment is ever changing and dynamic. Reality based case studies and time to time participation in critical matters is required at each step of business expansion. No country can take chances, so professionals with strong background and thorough knowledge are required, that can contribute to the country’s economy in the best possible interest.

eFoods Global Opportunity – How To Grow A Massive eFoods Global Business

You might have heard of a brand new home-based business opportunity called eFoods Global, but what is it all about, and is it any good?

The Truth About eFoods Global – The Good…

It is a network marketing company which is based around providing its customers with non-perishable foods for now, and for the future. When customers buy supplies from eFoods Global they get sent 3 of each item – one for serving, one for sharing, and one for saving. In other words, you eat one now, share one with somebody else, and save one in your cupboard for the future.

The idea is based on the belief that food supplies are the most important currency a person can have. The company believes that no matter how low money gets, if you have supplies of food to sustain your family then you are in a very powerful position.

Customers who like the idea and the products can become distributors and build their own business by selling the products and promoting the opportunity. These people are called Essential Business Owners, and they can earn commissions on the sales they make, and earn bonuses for the sales of those they personally sponsored into the business. There are several other ways to make money, like bonuses based on group sales, for example, and the chance to earn your own food for free.

The Bad News…

In the current financial instability this concept might appeal to quite a lot of people, but despite this most people who become Essential Business Owners will still end up failing in their business. This is nothing to do with the products or the concept, it is just a sad fact of life in all MLM ventures. The reason that so many people fail in MLM is that they use bad business models, and techniques that are proven to fail.

Most network marketers will follow the traditional advice of selling to their friends, family, and neighbors, but this approach is proven to fail for the majority of people. I order to grow a big business and make huge returns, you will realistically have to generate hundreds of leads every single week, and add 2-3 people per-day into your business. Most people do not know enough friends or family to be able to do this. Sooner or later you will run out of contacts and your business will stop growing.

How To Build A Massive eFoods Global Business

In order to add enough people into your business to see massive returns you need to cast your net wider. There are millions of people in the world, and they all need to eat food, so why limit yourself to just your friends and family? We are lucky that we live in a time when the internet gives us access to people all over the world, in every continent and in every country, at the click of a button.

By starting a blog, writing articles, commenting on forums, answering people’s questions, and advertising cheaply and effectively, you will soon have hundreds of leads every week asking you about your opportunity, wanting to know how you can help them, and desperate to invest in you. You will be able to add 2-3 people a-day into your business, and the success that you dreamed of will be there for the taking.

So the key to seeing big returns with eFoods Global is learning the art of marketing on the internet.

To find out more about how internet marketing can help explode your business, see eFoods Global Success

Global Business World – Three Strategies You Should Consider

This article introduced three strategies of globalization business and analyzed the relations among them; then offers some essential decisive-related questions for strategy scheme and decision making; and at last summarizes some issues for executives to think about.

The globalization directly affects the competitive situation of the world, it is necessary to make good use of strategies and reduce risks in order to establish and lift the power of business competition.

Because competition is emerging in very much different markets, today’s businesses are forced to be globalized in non-traditional ways. Before enterprises make a presence in markets just so that they know what competitors in that market are doing and use it as a window to look into new trends and new competitive strategies. These are just some of the reasons that require businesses today to have a global mindset-it is an essential factor for survival.

Followed are three strategies for globalization business.

The first is to adjust measures according to local conditions of target area, and it’s the essence of all global business strategies. There are differences in terms of costs for different raw materials, labor power, working skills, and institutional infrastructures. The decision makers with a global perspective, have to recognize the differences across countries and account for them in the strategic decisions. Those decisions may have to do with customers, raw materials, manufacturing, capital funds, market capacity or any of the dimensions on which strategic plans are made. Thus, a company in a labor-intensive business that fails to account for labor cost differentials across countries.

On the contrast, the second strategy is to fully use the similarities across countries. Because there are significant similarities, it means that products, skills and investments that are made or developed for one market have the potential to be leveraged in multiple geographic markets. The similarities imply that a product  created or developed in some market can be sold in another market without having to be reinvented. What that enables a business to do, for example, is to use its research and development dollars by selling a proven product from one market, usually the company’s home market, to different countries. This advantage is particularly significant in businesses like pharmaceuticals that are research and development intensive.

The above two strategies of similarities and differences across markets are not opposite ends of one scale. Rather, they are complementary dimensions and should both be leveraged. An executive needs to ask what the similarities and differences are across markets. It then becomes a matter of strategic choice whether to exploit similarities first or differences first or both simultaneously, in order to take advantages of the global potential that lies inherent in each business.

The third of globalization business strategy is about the fundamental choices. Typically, these decisions involve four considerations: operations and costs; customers and markets; competition; government policies. Does the product have a committed champion? Can a product sold in multiple markets increase competitive advantage in home market? Are the competitors in that particular market already global and therefore, does the company needs to have a presence in multiple markets to be able to defend against the competitors? Sometimes, answering these questions in the context of a company’s organization is as much an administrative as an economic and strategic process.

 
Ultimately, an executive must make sure that the company has a presence in multiple markets and view it like a global game of chess. He must coordinate competitive moves across countries; consciously decide in which country to launch a product, where the global competitors are strongest, where the cost structure is lowest, and where the business is likely to get the quickest market feedback. Then he must decide how to launch the product in other markets and how to manage pricing in multiple markets. It is the global chess game rather than individual market share games being played in local area. Unless all elements fit together, it is difficult to develop the competitive global business.

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